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Data platforms that make the numbers agree with each other.

Warehouses, streaming pipelines and governed models — so every dashboard, report and AI system draws from the same truth.

Data EngineeringWhat we do
01Warehouse & lakehouse
02Streaming pipelines
03Data quality & lineage
04Analytics & BI enablement
How it runs
  1. Source & truth audit
  2. Platform foundation
  3. Build-out
  4. Operate & govern
Why it exists

Data quality is an engineering property.

Most enterprises don’t lack data — they lack agreement. Three dashboards, three revenue numbers, and a steering meeting that turns into an argument about definitions instead of a decision. The cause is rarely the warehouse. It is that the same calculation lives in six places — a BI tool, a stored procedure, an export someone fixes by hand every Monday — and none of them is authoritative. We build data platforms where lineage is explicit, quality is tested like code, and “where did this number come from” has a clickable answer.

The method is ordinary engineering applied to data. Transformations are version-controlled and reviewed by a second person. Every model has a named owner, a written contract and tests that run before it merges. Pipelines carry freshness SLAs, and a breach pages someone rather than surfacing three days later in a board pack. It is the same discipline that runs under our own platforms: reporting on the points ledger in Loyalty & Retention and on rated sales in Sales Performance reads governed models, never the operational tables directly.

Data quality is an engineering property: tested in CI, monitored in production, alerted on breach — exactly like uptime. If the 06:00 load misses its freshness window, the on-call engineer finds out before the CFO does, and the dashboard says so on its face rather than showing yesterday as though it were today.

Capabilities

Four things a data platform has to do.

Storage is the easy part. What makes a platform trustworthy is the modelling layer above it, the tests around it and the ownership recorded next to every dataset.

01

Warehouse & lakehouse

Snowflake, BigQuery or Databricks platforms with dbt-modelled, documented, tested transformations. We pick the engine from your workload mix and the cloud you already run on — see AWS, Azure and Google Cloud — not from preference. Staging, intermediate and mart layers stay separated, so changing one metric does not ripple silently through forty reports.

02

Streaming pipelines

Kafka and CDC-based flows for the cases where yesterday’s batch is too late: fraud checks, operational dashboards, personalisation at the point of contact. Change data capture with Debezium turns a system nobody wants to modify into an event source without touching its code. Consumers are idempotent, so a replay corrects the record rather than doubling it — the patterns are set out on our Kafka page.

03

Data quality & lineage

Contracts and tests on every model, lineage graphs end to end, freshness SLAs with alerting attached. Tests run in CI on the pull request and again in production after each load, so a renamed upstream column fails the build instead of the quarter-end pack. Lineage is generated from the code that actually runs, which is why it cannot drift from reality the way a diagram does.

04

Analytics & BI enablement

Semantic layers and Power BI or Looker models — one definition of revenue, used everywhere. We move business logic out of individual reports into the modelled layer, so a metric is defined once and every tool reads the same figure. Analysts get documented marts, a data dictionary and a review path for adding new measures without forking the definition.

In practice

How the work runs, day to day.

01

Every number has an address.

The first question in any disputed report is “where does this come from”, and in most estates the honest answer takes a long time. On our platforms it takes a click. Each mart column resolves back through the models that produced it to the source table and the system that owns it, with the transformation visible as reviewed code rather than as a screenshot of a query. Ownership is recorded next to the dataset, not in a wiki page that went stale two reorganisations ago, so a question about the number has a person attached to it as well as a path.

  • Lineage generated from the compiled models, so the graph and the pipeline cannot disagree
  • A named owner and a written contract for every published dataset — schema, grain, refresh and meaning
  • Column-level impact analysis before a change merges: who breaks if this field changes shape
Published metricOwnerResolves to
Net revenueFinance systemsbilling.invoice_lines
Active customersGrowth analyticscrm.accounts + usage.sessions
Gross marginFinance systemsbilling + cost_of_service
On-time deliveryOperationstms.load_events
02

Quality tested where it breaks, not where it shows.

A data defect is cheapest at the load and most expensive in a decision. So the tests sit at the boundary: uniqueness and referential checks on keys, accepted-value checks on codes, volume and distribution checks against a rolling baseline, freshness checks against the SLA the business agreed. A failing test does not quietly log a warning. It holds the downstream models, keeps the last good snapshot visible, and raises an alert with the offending rows attached, so the platform degrades to “yesterday, and it says so” rather than to “today, and it is wrong”.

  • Tests defined next to the model in code and run in CI before a change can merge
  • Production assertions after every load, with quarantine tables instead of silent drops
  • Freshness and volume SLAs per dataset, alerting to the team that owns the source
Freshness > 15 min on the orders streamPage on-call, hold dependent marts
Row count deviates > 20 % from 7-day medianFail the load, keep the last good snapshot
Null rate on customer_id above zeroFail the build in CI, block the merge
Currency code outside the reference listQuarantine the row, list it on the exceptions board
03

Streaming only where it earns its cost.

Real time is a requirement, not a badge. We map each use case to the moment a decision changes: if nobody acts before tomorrow morning, a nightly batch is cheaper to run and calmer to operate. Where the decision is inside the hour — a fraud hold, a dispatch reassignment, a stock figure a customer can see — we build the streaming path properly: change data capture off the source’s write-ahead log, an event backbone with schemas in a registry, idempotent consumers keyed on a business identifier, and a replay procedure that has been rehearsed rather than described.

  • Debezium CDC from Oracle, SQL Server, MySQL or PostgreSQL without changing the source system
  • One modelled definition shared by the streaming and batch paths, so the fast number and the settled number reconcile
  • Dead-letter topics, lag alerts and a written replay runbook for every operational flow
04

The bill is part of the design.

Cloud warehouses charge for carelessness. Most of the spend we find on arrival comes from a handful of habits: full refreshes where an incremental model would do, dashboards querying raw tables directly, transformations repeated in five reports because nobody trusted the fourth one, and a scheduler running every fifteen minutes for data that changes daily. Modelling the layer properly removes most of that work rather than optimising it. We report warehouse spend by model and by consumer from the start, so the conversation is about specific queries rather than a total.

  • Incremental models, partitioning and clustering chosen from real query patterns
  • Spend attributed per model, per dashboard and per team — visible to the people who can change it
  • Scheduler cadence set by the freshness the business agreed to, not by habit
By seat

One platform, four different jobs.

Analytics & BI

A metric defined once, read everywhere.

Analysts stop rebuilding logic per report. The semantic layer holds the definition of revenue, margin, churn and active customer; the BI tool reads it. New measures go through review, so the dictionary stays a description of what exists rather than a wish list.

  • Documented marts with grain, keys and meaning written down
  • Certified dashboards separated from ad-hoc exploration
  • A review path for new measures, with the owner named
Operations

Numbers that survive the shift handover.

Operational reporting has a different bar from monthly analysis: it must be current, it must say when it is not, and it must reconcile with the system people work in. Operational marts carry a freshness stamp on every screen and fall back to the last good snapshot rather than showing a partial load.

  • Freshness visible on the report, not buried in a footnote
  • Streaming path where the decision is inside the hour, batch elsewhere
  • Reconciliation against the source of record on a fixed schedule
Data platform team

A codebase your engineers can read.

Everything we build is code: dbt models, orchestration, infrastructure, tests, alert policies. Your team reviews our pull requests from the start and goes on to merge their own. Enablement is part of delivery, not a workshop at the end — the goal is a platform they operate without us.

  • dbt project with a written style guide and naming rules
  • Orchestration and infrastructure as code, reviewed like application code
  • Runbooks for late loads, schema drift and backfills, rehearsed with your on-call
AI & ML

The prerequisite nobody wants to fund first.

Retrieval systems and models fail on the same thing that breaks dashboards: unclear grain, missing history, no lineage. Governed marts and event history are what make a feature store, a retrieval index or a forecast reproducible. Our AI & Machine Learning work builds on exactly this layer, and MLOps reuses its tests and monitoring.

  • Point-in-time correct history, so training data matches what was knowable then
  • Feature definitions shared between training and serving paths
  • Document and event sources indexed with the same contracts as reporting
Scope

What is standard, and what is shaped per client.

CapabilityIn every engagementShaped per client
Modelled layers with staging, intermediate and marts—
Tests in CI and assertions in productionThresholds
Lineage generated from the compiled models—
Named owner and contract per published dataset
Freshness SLAs with alertingWindows
Streaming and CDC pipelinesWhere latency earns it
Semantic layer and BI models
Warehouse engine choice—
Cost attribution and reduction plan—
Access governance and residency
Feature store and ML-serving paths—
Ongoing operation after handoverYour teamOptional with us
How it runs

Four phases, and the most-argued metric first.

01

Source & truth audit

Systems, owners, and where the numbers disagree today — the platform’s job description. We trace the two or three most-argued figures back through every path that produces them, write down which definition each stakeholder is actually using, and record what each source system can and cannot answer. The output is a short document that usually settles more arguments than it starts.

02

Platform foundation

Warehouse, ingestion and the first governed models — the metrics everyone fights about most, settled. Environments, CI, orchestration and access control are stood up as code in the same phase. Nothing is published until it has tests, an owner and a freshness SLA.

03

Build-out

Domain by domain: models, tests, lineage, dashboards — with owners named for every dataset. Each domain lands with its own reconciliation against the system of record, and legacy reports are retired deliberately rather than left running beside the new ones. Your engineers review from the start and go on to lead domains.

04

Operate & govern

Freshness SLAs, cost monitoring, access governance — and a platform team (yours) running it. We move to a support-and-review role: on-call rota handed over, runbooks rehearsed, spend and quality reported regularly, at a rhythm agreed with you. If you want us to keep operating it, that is a managed service decision, not a dependency you fell into.

What you get

What is on the table at handover.

  • Deployed warehouse/lakehouse with governed models
  • dbt codebase: tested, documented, lineage-complete
  • Streaming pipelines where latency matters
  • Semantic layer and BI models with single-definition metrics
  • Data quality dashboards with freshness SLAs
  • Orchestration and infrastructure as code
  • Runbooks for backfills, schema drift and late loads — rehearsed with your team
  • A cost report by model and consumer, with the reduction actions ranked
Usually runs with
SnowflakeBigQueryDatabricksdbtKafkaDebeziumAirflowPower BILookerGreat Expectations
Fit

When this is the right call.

Right fit

Choose this when reports disagree and nobody can say which is right; when finance, operations and product each maintain a private version of the same number; when a pipeline breaks quietly and is found days later; when warehouse spend is rising faster than usage; or when an AI initiative has stalled because the data underneath it cannot be trusted or reproduced. It is also the right first move before an AI programme, before a modernisation that will change where data comes from, and after an acquisition leaves you with two of everything.

Look elsewhere

Look elsewhere when the real problem is that one source system records the wrong thing — fix the process or the application first, because a warehouse will only model the error faithfully. Look elsewhere when a single team needs one report from one database; that is a small job, not a platform. And be cautious about starting when no one on your side will own datasets after handover: governance without owners decays, and we would rather scope a smaller platform with real owners than a complete one with none.

FAQ

Frequently asked questions

It depends on the workload mix, not on fashion. Heavy machine learning and large semi-structured volumes favour a lakehouse; BI-dominant estates favour a warehouse; in practice a warehouse with staged files in object storage is often the pragmatic answer. We decide it against your actual query patterns and the cloud you already operate, and we write down what would make us change the decision later.
Yes, and it is a large part of the work. We inventory every job, script and scheduled query that touches reporting, then triage keep-kill-migrate with the owners in the room. What survives is rebuilt in dbt with tests and lineage so the mess cannot re-form, and what dies is switched off deliberately, with a period where old and new run side by side and are reconciled before anything is deleted.
Only where a decision changes within the hour. We map each use case to the moment somebody acts on the number: fraud holds, dispatch, stock a customer can see and operational alerting usually qualify; monthly reporting, most finance analysis and executive dashboards do not. Batch is cheaper to run, calmer to operate and easier to reconcile, so we reserve streaming for the cases that earn it.
Directly. Retrieval systems and models fail on the same defects that break dashboards: unclear grain, missing history, no lineage. Governed marts and point-in-time correct history are what make a model reproducible and an answer explainable. This platform is the prerequisite our AI & Machine Learning service builds on, and the tests and monitoring carry straight over into MLOps.
Your team, by design. Everything is code — models, orchestration, infrastructure, tests, alert policies — and your engineers review our pull requests from the start. Enablement is built into delivery rather than bolted on at the end, and the handover includes the on-call rota, rehearsed runbooks and a period where we sit behind your team rather than in front of it.
The first governed metric usually lands in phase two, because we deliberately start with the figures that are argued about most. That first mart is small on purpose: one number, tested, with lineage and an owner. It settles a live argument, and it gives everyone a concrete example of what “governed” means before the build-out spreads across domains.

Name the number your teams argue about.

Tell us the metric and the systems behind it. An engineer who has settled that argument before reads it and replies in writing with a view of what it would take.

✓ No pitch deck✓ Reply from an AI-native engineer✓ Written follow-up